Detroit-made Red Bull ad to air during Grammys

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Detroit-made Red Bull ad to air during Grammys

Posted on: January 25th, 2014 by tommyj

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Stunning black-and-white Detroit cityscapes set the tone of a new Red Bull ad featuring native Detroiter and artist Tylonn Sawyer.

The 30-second spot, which also features some of the people Sawyer has painted (including local gallery owner George N’Namdi), is one of two Red Bull commercials scheduled to run in major markets during Sunday night’s Grammy Awards telecast.

Sawyer unveiled a series of oversized portraits of Detroiters last spring during a gallery opening at Detroit’s Red Bull House of Art. He was one of eight individuals selected to participate in the fourth cycle of an ongoing Red Bull program that offers promising artists an opportunity to be collaborative and push creative boundaries while working for a limited time at the House of Art.

Sawyer described the TV ad as “beautifully shot” after viewing it earlier this week. It will run on 10 networks and cable channels through March 2. The Red Bull campaign also includes a 75-second version of the commercial and a multimedia story written by Ryan Patrick Hooper, creative director of Pure Detroit. You can view them at givesyouwings.redbull.com. The Detroit campaign is part of a series that features athletes and individuals from various cities.

The Red Bull House of Art is at 1551 Winder in Detroit’s Eastern Market area. For more info, go to redbullhouseofart.com.

MSU in Batman movie?

Michigan State University’s Eli and Edythe Broad Art Museum may get a supporting role in the still-untitled Superman-Batman movie scheduled to start filming in Michigan later this year.

The Lansing State Journal reports that Zack Snyder, the film’s director, paid a visit to the museum Wednesday morning.


Related:
Zack Snyder, director of Batman and Superman film, scouted MSU’s Broad Museum

“He was scouting the space,” says Jake Pechtel, the museum’s director of public relations. “From what we understand, he really likes it. But it’s just location scouting at this point.”

The film, starring Ben Affleck and Henry Cavill, has been approved for $35 million in Michigan film incentives and expects to spend $131 million in the state.

Rosie due in Traverse City

Rosie O’Donnell is bringing her stand-up act to northern Michigan as the headliner in next month’s Traverse City Winter Comedy Festival.

Filmmaker Michael Moore, the event’s organizer, announced the Feb. 13-16 festival lineup Friday.

O’Donnell, 51, began her career on the club circuit before moving on to TV shows and movies. She also hosted a daytime talk show and was an outspoken cohost of “The View.”

Madonna added to Grammys lineup

It’s official: Madonna will perform at the Grammy Awards.

A Friday news release from the National Academy of Recording Arts and Sciences offered no other details about the seven-time Grammy winner’s appearance, which has been rumored for some time. Also added to the performance lineup are nominees Miranda Lambert and Billie Joe Armstrong, who will perform a tribute to the late Phil Everly of the Everly Brothers.

The Grammy Awards air at 8 p.m. Sunday on CBS.

Together again: Mork and Mindy

It’s a Mork and Mindy reunion — sort of.

Pam Dawber will be making a guest appearance on CBS sitcom “The Crazy Ones,” USA Today reported Friday. The show stars Robin Williams, who played Mork opposite Dawber’s Mindy from 1978 through 1982 on ABC sitcom “Mork & Mindy.”

Don’t expect any of that “nanu, nanu” nonsense, though. Dawber will play an author who goes on a date with Williams’ ad agency exec, Simon. The appearance will be her first TV work since a 1999 movie.

Comic Martling at fund-raiser tonight

Veteran comic Jackie (the Joke Man) Martling isn’t going to complicate things tonight as the headliner of A Night of Giggles & Gloves, the fourth annual fund-raising event supporting actress Erin Cummings’ Mittens for Detroit nonprofit.

“It makes me very happy that I get to tell jokes that have nothing to do with anything except silliness and sex and poop,” the former Howard Stern sidekick says.

Tickets for the event are $50 and $100 and available at neptix.com. Former “Detroit 1-8-7” star Cummings and Roop Raj of WJBK-TV (Channel 2) are the hosts. A silent auction starts at 6:30 p.m. in the MGM Grand Detroit Ballroom, 1777 Third St., Detroit.

Briefly

■ Want to see a locally made movie free of charge? The final cut of “Fractured,” a psychological thriller starring Eric Roberts and Jake Busey, will have a screening at 7:30 p.m. Sunday at the Maple Theater in Bloomfield Township. The film, shot in Detroit in 2012, concerns a disturbed woman who’s being treated by a psychiatrist (Roberts), and a cop (Busey), who’s trying to solve a horrible crime. It was directed by local filmmaker Lance Kawas.

■ Gospel singer Kierra Sheard will perform Sunday at Juanita’s Concert for the Cure, a benefit sponsored by MOMS with Sickle Cell to raise awareness of the disease. The event, which also will feature Karen Clark Sheard and Dorinda Clark Cole, begins at 7 p.m. at Detroit’s Greater Emmanuel Institutional Church of God in Christ. For more, go to www.iamkierrasheard.com/juanitas-music-for-the-cure.

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